Ash decided not to work

At home, a man writes book about her leading companies in various temper and suffering. As Lillian Vernon, she sat across the table lays out the company of women in male-dominated environment of the various problems encountered. She has two clues, one is on her weaknesses in the various U.S. companies, the other is the ideal type to avoid this inequality means the company must have. She described the decision to go to work for women, especially working mothers, how can it be taken into account with the Yin-informed view of the hierarchy structure of the company, her LO and the Ash had an idea, she describes the type of operating companies prepare their own, the idea of ​​the book she immediately moved to the establishment of the Mary Kay Cosmetics, it was the summer of 1963.

Ash primary difficulty is to find a product, she thought of the mysterious and pungent smell of tanning products, it is smelling products, but she has used for many years, I feel the taste can be eliminated. Women provide tanning, has died, she and her daughter to get in touch, access to the right of the product, it still smells afraid of people, but as long as the packaging or can be removed well. AI application of the savings of $ 5,000 to buy this product development, manufacturing is not right. In a large office building near Dallas, rented a 500 square feet of stores, the formation of Mary Kay beauty shop. She is the only product that provided a single skin care products by others, sharing of sales profits. Ash's husband is her manager, consultant and executive management, because she knows she can not be qualified for this new adventure in daily management.

in her dream before the store opened in January, Ash's husband died of heart disease, it is women who bear strong third suffered a blow. After the funeral, Ash's lawyer advised her: If not, nothing you would not name. beauty consultant.

Ash to take the original 23-year-old son prepared to assume the daily management of her husband, Ash decided to first get a Dallas cosmetic tanning formula manufacturers there and let them conduct a professional handling and packaging, the owners doing her little thought of what he gave this young son, said: 3 years later she was happy to achieve revenge, she bought the company, to start their own manufacturing operations.

When asked Ash growth strategy, she said: the. We soon sold to Texas, Oklahoma, Louisiana and New Mexico and soon sold to five states. Ash Like any great entrepreneur who acted extremely well in the implementation of her own dreams, regardless of expert opinion. Convinced her dreams.

Ash has been linked with the pink hue, it appears that she has become a planned marketing strategy, is not the case, pink is not Ash favorite. She had chosen pink as a skin care products, packaging and color, is preferred because it is against the background of white tile bathroom. It also became her signature color,Burberry Sunglasses, have recently linked with a psychological suggestion that Ash is more like a genius than the fact. However, she acquiesced, her famous Dallas buildings were painted pink.

Ash very difficult first year of operation, but she managed to get a $ 38,000 profit on sales in the second year soaring to 65 million U.S. dollars, broke through the magical fourth year millions of dollars into direct marketing consultants the backbone of the company, they make the company successful, and her company's sales consultants to work on the wife and mother to be treated the product of philosophical thought. According to Ash saying: Miami-based salesman Anne Matthews joined the company after the divorce, she said:

Ash unique incentives to the company were successful, she spread wildly as his missionary preaching the tenets of her favorite aphorisms is:

Therefore, you can have, as you want everything.





these aphorisms sounding out of date,Coach Handbags, but the penetration of the incentive in the Mary Kay Cosmetics atmosphere, say by the charismatic women personally, as people would like a curse at all followed suit. This information flow created a miracle, Mary Kay Cosmetics, as of 1972, the first a 10-year development period, sales profit of 1,800 million U.S. dollars. By 1968 the company has been able to achieve stock market, raising the necessary capital for expansion, the stock in 1976, the New York Stock Exchange, the company has more than 45,Burberry Online Sale,000 in 1978, an independent beauty consultant, sales profit $ 54,000,000 net income of $ 4,800,000. In 1983 the company celebrated its 20th anniversary, sales profit of 324 million, with 200,000 sales consultants to sell products. To the early 90s, the company sales profits exceed 10 billion U.S. dollars, more than 250,000 sales consultants, and many people driving a Mary Kay trademark When asked whether she imagined the pink Cadillac is to coax the child's thing, she replied:

Ash is a genius of marketing and incentives. Her marketing concept is simple, she observed that women fear to large shopping centers to sell, where they will be a large crowd under the spotlight, Ash sales innovation is to sell consultancy to visit women's family, where she can be alone to teach man Women's skin care secret. Not reply! When you buy Mary Kay products, beauty consultants will become the consultant of your life.

Ash's personal life and business wise depends on the All multi-level marketing network is the key to marketing organizations, Mary Kay Cosmetics, is no exception. Each selling a consultant earns 50% commission, if she can absorb the 24 other women, will earn $ 1,000 a month. On average, each year for women's cosmetics, much more than 200 U.S. dollars, by a simple number crunching can be calculated, to obtain 50% of sales in the case of a living to sell much. Many women joined the program, as of 1987, Ash has brought 15 women to become millionaires by marketing skin care products, this is an unprecedented thing in this trade.

1985 bought back all stock adopted, Ash to become private owners of the company. She is a traditional entrepreneurs, not by the shareholders for their finds fault with her management company, gesticulating. Just buy the week before, there were women writing advice: Mary Kay decided not to endanger their own company's funds management strategy of the soul. Two years later, buried her son Chad to enhance the company president and honorary president of their own when, in addition to encouraging speech at the party,Chanel Earrings, she is no longer responsible for the daily business plan.

1993, the Mary Kay Cosmetics, skin care products to become the nation's largest distributors in 19 countries with more than 25 million beauty consultants, beauty products is the second largest direct enterprise, second only to in the historic Avon. It is the world's third-largest cosmetics company. Mary Kay want to live to see it become the world's first. She is a talented leader, innovative marketing methods of beauty products, as more women have a higher income. According to Ash claims that she is better than other companies in the world so that more Americans of African descent and Americans of Spanish origin income of over 5 million. Also quite a number more than 100,000 U.S. dollars, the ubiquitous pink Cadillac is her motivation for success and marketing genius of the proof.

temperament: intuitive perception

Ash who is so confident charismatic figure, it is impossible to imagine she would have a negative impact. She preached the adventures of Mary Kay: Almost overcome any potential difficulties. She praised the dedication philosophical thought:

Ash is enthusiastic and passionate speaker, make the audience intoxicated, fascinated, even if the destination is hell her guidance, her beauty consultants will be followed She has the outward personality to her, the audience. She admitted that the workaholic is a high-energy, Ash's enthusiasm contagious, her attitude to life, Gandhi-style guidelines,

Ash subconscious power and create the illusion of energy made her home. Energy within her subconscious in the work she has done in each can see that she is a woman, but a competitive and sophisticated offensive posture, especially when she denied the authority of male chauvinism, to establish his own company moves to make feminists to promote her own career as a representative figure of the ideal. Her straightforward and sharp response mean: I never in cahoots with them, because I could not understand many of their practices. They wear low-heeled shoes, cut hair short like a man, never bothered to make-up, also abandoned the bra ... ... I think God wants us filled with feminine, as women, we must maintain this character. (Jining Si, 1987) This is the man in the workplace discrimination against women by the confession.

Ash has a strong intuition, so that she can always find opportunities in life, she is a complete optimist, always find reasons to do things, not why not, she was obsessed with the possibility of This is typical of right brain qualities. She Myers Briggs personality of a table is an outward one intuitive perception of a judge of her energy and charisma will be high and extreme self-confidence of integration, typical of these qualities make her a creative visionary, their subordinates, friends and peers have unique sensitive care.

relationship between family and career

Ash waited until their children grew up, began to embark on the journey of entrepreneurship. Twenty years she dealt with the relationship between home and work all the hard experience, not without her foot on the role of the peak, from which she learned about the plight of single mothers to work in genuine need. In her 27 years old, her husband deserted her in times of war and three children less than 8 years old, she played a direct consignment of dry forced to work, she can find a fixed wage, but to take the mother and father dual responsibility, choose to work flexible scheduling of agents, this dual role has clearly contributed to the formation of the working mother, she set up the company's philosophical thought. Mary Kay Cosmetics business philosophy is to guarantee the freedom of working women to balance family, this philosophy is the great success of the company's members,Burberry Bags Online, which is why tens of thousands of desperate women willing to Makai Kai work.



Ash that, while a wonderful wife, mother and entrepreneur, if not impossible, and it is very difficult, it. How could you when the mother of three children, but also for large companies operating at the same time worry about, worry, and also take into account her husband and other things? I think this is absolutely impossible!

Mary Kay Cosmetics Mary Kay set up in a long time before and after the Maier Yi Shi married. Her own and Ash marriage as an example to illustrate the processing of personal life and career life difficult. Mary Kay Cosmetics, she has established, nor act as a mother's burden, but He is not to be the wife of a president, I'll tell him not to do things his way, shape and form. When I got home, he wanted me at that time became his wife.

Ash working mothers in mind the idea of ​​recruiting good book that describes their work in Mary Kay, and other timing system in the 9 to 5 work and lower income comparison: were paid $ 200 a week to 40 hours of work, except for taxes, social insurance, petrol, parking fees, lunch and childcare costs, you net $ 57. 12 hours in Mary Kay can earn an average of 200 dollars, and you do not have any other expenses. This is Ash for the sake of another example of the working mother, she is extremely sympathetic to these women, but also put themselves in for their sake, because she herself was a member of them, that for over 25 years of experience working mothers to see to extremely valuable. Ash formed in her children before the adult Mary Kay Cosmetics, so she can concentrate on commitment to the business; However, without her 25 years as a direct affiliate of the difficult experience of working mothers, and can not have her entrepreneurial success. Ash acknowledged that taking into account the difficult years of career and family, she paid a heavy price, her children are often left alone at home, she always have no choice but to endure male chauvinism, which makes her extremely sensitive to the plight of working mothers, and thus, Ash is to create opportunities for mothers to work, so that they become the master of the cause, at the same time without sacrificing family life.


life crisis


Ash a few times in life crisis, the first face his father suffering from tuberculosis, How to do that? How burnt tomato soup? Ash is very grateful to her mother continue to nurture self-confidence: . Mary Kay paid the price, the result is incredibly self-esteem with a great optimist.

Ash traumatic experience is the second age of 27, her husband abandoned her, she did not work, no source of income, Ash has withstood, learn to face the situation has become self-sufficient. At that time appears to be a disaster, but conversely, this way, she later became an excellent training opportunities entrepreneurs, in fact, this life experience laid the philosophy of Mary Kay Cosmetics, the purpose of the concept of strategy is all basis. No disposal of family and career to experience the knowledge, she could not intuitive insight into Mary Kay and fundamental prerequisite for the formation of the basis.

Ash third crisis occurred in the eve of the opening of Mary Kay beauty shop program, her second husband died, plan to become entrepreneurs, she acknowledged that most afraid of, because she wanted to dispose of new enterprise dependent on their husbands daily administration, but she ignored it knows the weight of expert opinion to let his son continue to shop. Then what happened after that is.

Ash in the face and overcome the three major crisis, has been able to calmly disposed of the majority of adversity. Any of these three crises are enough to defeat most people, but through the perseverance of the Mary Kay Ash even stronger after this experience. Ya Prigogine Nobel Prize winner who proved through Mary Kay Ash is the case.


confidence, charm and creativity


older age, when the Ash individual can still use their magic to make the full house as women moved to tears. It is this exciting scene, obsessed with women, and encouraged them to follow Mary Kay's dream. She uniquely pink Cadillac, mink coat, Qianbao big bee as hallmarks of success, it was her reward for successful Mary Kay souvenirs. With Mary Kay Ash The call to action strong mentor, to achievement by women each month. She created the company for women, better income, and her advisers believe that her dream and achieve it.

Ash talked about his entrepreneurial experience: to an information delivery, which has the number of bankruptcies each year cosmetics company. When the death of her husband, her accountant told her: She knew she would succeed and continue to build their own buildings, ignored the expert opinion.

Ash as King Bee, who imitated the big bee in her power. She often told them: Well, so he created a woman. She then quoted from her favorite written by Scott Alexander

Ash's charisma and ability to advice apparent agitation. In the 80's, a salesman said to her, just gently touches the Ash will cause tremor, when her friend in 1983 to commission a record $ 375,000-volt Egyptian Helen Mack told her: Mary Kay, I've met you, but do not have tremors sense. Ash asked back: Where did you wrong? Ash saying the most like it, fully affirmed the role of women in the world direct sales, she said: Everyone help each other!


small knot


by the charismatic self-confidence is an inspiration to all women, those who need her success from the crisis, leading from adversity best example of all those good times, she was optimistic about the rich spirit of immunity g her eyes all difficulties and hardships, to the power and independence, and her story are required for all diplomas, degrees or economic backing of prestigious universities to be successful is to motivate people. Strong confidence in the system is the inherent Ash dream all the conditions. Like everyone else in the book, Ash's story illustrates the these conditions will make the dream has a blade, as it can within the armed people in the knowledge becomes stronger, will not tolerate:

Since 1978, Howard was awarded prize money Rorty Aoao Hom, the Ash from a number of groups took a variety of rewards. She is a speaker call to action to the way other people have never had inspired a salesman, she is a true creative genius. When she was in two different companies can not break the glass zenith mysterious, she would resign, then there is no glass to glass zenith, not even philosophical rules or fixed for the purpose of establishing his own company. When there is a creative or intuitive mind, someone said to her: .

female leaders and the skin care industry, in life people never be defeated male chauvinism, Ash Mary Kay Cosmetics for their creation of a non-chauvinistic environment, the organization has become a model throughout the direct selling company, its kinetic energy to the work force is women, Ash mother's trust, and other large multi-level marketing companies have a mechanism to follow her. Shakespeare said:

Maier Ash third husband died of cancer in 1980, Mary Kay is now living with friends at home in Dallas, home of both Ash meaning from text, or both from a practical sense is her castle, in 1985 she moved to this Dallas suburb, 30-room pink building, the palace is a symbol of strength, is the mark of the success of direct marketing queen, it covers an area of ​​several acres, a kept a grand piano to play the tunes free music resounded through the hall. This $ 4,000,000 home decoration pink is the ideal number of new members of the pilgrimage, but also a successful symbol of strength. However, Ash or to maintain the habit: cut the coupon - when the remains of her material poverty. She left home and the things that people are not impressed with Leonardo da Vinci, the most fashionable clothes to sleep, but the piece of dog breeding in Mexico.

Ash ignored the lawyers who left brain-driven, he said: Her dream became a reality, she was admitted to the castle; the way leading to the palace, and she only occasionally innovative direct marketing operation of the United States, she was always changing tragedy as success, her optimism in the form of charismatic performance won her the wealth, but more important is that women like her for the creation of a unique work environment. Ash's business motto is


Mei 琳凯瓦艾施格 satisfied




Mary Kay Cosmetics

Born: May 12, 1917 (?) Ho Intervet Falls, Texas


leading character: self-confident charisma who


motto: So you have become everything you want. Large peak is the company motto and logo.



philosophy:

Nickname: King Bee Queen, Pink Lady

creation / innovation: The $ 5,000 savings deposit on September 13, 1963 Mary Kay cosmetic company set up on Friday.


Product / Contribution: a unique multi-level direct selling skin care products and organizations


success: sales profit of 10 billion U.S. dollars, with 250,000 sales consultants in 1992.) Million in 1968 to become large can be listed.


self-description:


order of the number of children: fourth child, and on a difference of 11 years. Be treated as adults, as an only child.


childhood moved: no. 7-year-old father from the individual to take care of disabled.


Father Occupation: Mary Kay youth, disability, his mother is a nurse and restaurant owners.


mentor: encourage and support the mother, is her role model. Ida Blake was the first teacher and mentor.



culture childhood: the mother said:

formal education: only high school - all A students. Want to be nurses, doctors.

life crisis: 2 years old disabled father, 27 years old Rogers was the abandoned, left behind three children; store 30 days before the opening of heart attack death of her husband.


marriage / relationship: Ben Rogers, nutrition,Gucci Sunglasses, general manager, Maier Yi Shi. A divorce, two died. Children: Marilyn, Ben and Richard.


risk preferences:


Temperament: Outgoing - intuitive - Perception - a judge of


behavior: filled with the optimism of those charismatic self-confidence, competitive, outstanding achievements.


career or family; find it hard to handle. Started until the children have grown up business venture. But for working women with families to create the Mary Kay company.


self-esteem: dread confidence and enthusiasm formed in childhood, but nurtured by the success of perseverance.


Hobbies: public lectures, as female teachers, to church.


iconic hero; God and hornets


Honor: 哈莱蒂奥奥 Hom jury members of the Board, 1978 Award winner Halle Theo Otto, and winners.