Video Vox Pops,
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Reebok is an innovative and high performance brand that is a global leader in the sporting goods industry,
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Reebok were looking for us to create a short collection of consumer testimonials. They had designed a new 'Retro' range of clothing and wanted to gauge the publics reaction.
Vox pop features:
Filming on location in Carnaby Street
Targeting Reebok’s key consumer demographic
Edited into a motivational video,
wide calf boots, enhanced with animation