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i0love0u
08-20-2011, 07:46 AM
Skechers seeks to sway shoe skeptics,reebok zig tech shoes (http://www.putonshoes.org/Reebok-ZigTech/Reebok-Zig-Pulse-Mens-Shoes-Black-Yellow-Silver_49.htm)
New York - — Skechers USA Inc. is betting that a home-field advantage will help sell more gymgoers on its butt-toning sneakers.
The nation's second-largest athletic shoemaker plans to open 37 percent more stores this year for a total of 300 as it introduces Shape-ups shoes aimed at athletes. The footwear marks a departure from the debut shoe,reebok zigteck shoes orange and black (http://www.putonshoes.org/Reebok-Men-Shoes/Reebok-Mens-ZigTech-Shoes-Blue-Green_62.htm), which promised wearers they could "get in shape without setting foot in a gym."
That pitch helped catapult Shape-ups into the ranks of the best-selling athletic shoes in the country and boost Skechers's sales 55 percent to $997.6 million in the first half. Skechers plans to keep the momentum going by luring athletes through its own stores,reebok zig tech shoes (http://www.putonshoes.org/Reebok-ZigTech/Reebok-Zig-Pulse-Mens-Shoes-Echo-Blue-Ultra-Marine-Kiwi-Green_50.htm), where employees know more about the science behind the shoe,reebok zig tech shoes (http://www.putonshoes.org/Reebok-Men-Shoes/Reebok-Mens-ZigTech-Shoes-Sky-Grey_67.htm), said Leonard Armato,Skechers Shape Ups Pink shoesSkechers Shape Ups Shoes (http://www.putonshoes.org/Skechers-Christmas-Outlet-shoes/Skechers-Shape-Ups-Incites-Silver-pink-shoes_85.htm), who runs the Shape-ups business.